Disney has acquired Maker Studios, the digital video network that distributes such strange hits as PewDiePie and Shay Carl (the work of co-founder Shay Carl Butler), as well as a series of fashion-related shows for women, and even syndicates old-school cartoons for kids under its Cartoonium imprint.
Congrats to friend of DHCS, Maker Studios for this amazing deal! We can’t wait to see what’s next!
Disney has treated its video games like accessories for a long time. Piggybacking on the marketing and creativity of its feature films, most have been treated like character lunch boxes and developed on short deadlines in order to match movie release dates.
The company’s latest title, Disney Infinity, however, signals a dramatic shift in the way Disney’s executives think about gaming. Infinity’s budget, the largest the company has ever allotted a game, is on par with a motion picture.
